Time to sharpen your axe?

Heard the parable about the two lumberjacks in a wood-chopping contest? One Lumberjack worked furiously over the long day, never stopping to rest.

The second lumberjack also worked hard, but he took a 15 minute break each hour and yet he still won. When asked how he could have done it even though he took several breaks, the winner replied, " I wasn't taking breaks to rest, I was taking time to sharpen my axe."

The moral of the story is clear. A sharper axe cuts faster. In the long run, taking the time to sharpen your axe is much more efficient that just working harder and faster.

If things are slower than you’d like, sales-wise, it’s a great time to sharpen your axe by optimizing your Sales Process.